Website Optimization (SEO)
Our approach
With our IT partners we check your website. Certain website are not build well – talking in SEO terms. Website itself must have has potential, design should be very simple and attractive.
We are providing website optimization in many steps:
Phase 1 - Internal SEO cover the following:
Site Analysis
We will analyze your website and also make a report about the initial stage of the website (link popularity, Alexa ranking of the website and search engine saturation). After we will start to build links for the website we will send those types of reports in order to can see the evolution of the website, by comparing the reports)
Keyword Research
We will make keywords research based on the most searched keywords on the internet on the domain, make a list of keywords that we will send to you in order to make a review and give an opinion. We will only use the final list approved by you.
Competition Research
We will make a research based on the competitor’s websites (the first 10-20 websites from the major SE’s- Google, Yahoo, MSN…) Based on that we will chose some keywords that bring good results to the competitors and add to the first keywords list.
WebPages Title
We will make a proper meta title for the website using the URL of the website in order to be better indexed by the SE’s and also the most important keywords that we have.
Meta Description
Also the Meta description will be made by the ultimate Google algorithm; it will incorporate the most important keywords.
Meta Keywords
We will create a proper Meta keywords line based on the keyword we picked up at the beginning. This will contain agreed number of keywords, not more in order that the website will not be Over Optimized and the website will be penalized by the SE’s.
Sitemap Creation & Submission
Google Site Map for the website. That will help the website in order to be index by the SE’s.
Links
Link structure, Alt tags, Text link words and titles if needed: We will implement alt tag attributes on the pages and also some text links for the keywords we will target.
Keyword density of each major section on the page: Changes to be done on the text of the pages in order that the keywords density is balanced.
Manual submission to all the major SE's. Submition to all major SE’s, manually.
If customer is having competitive keywords to use and target, we suggest you to go for at least one or two of the premium options that involve web 2.0 marketing like:
Google/Youtube Video Promotion
Flickr/Google Images Promotion
Blogspot promotion
Social Website promotion on Myspace, Twitter, Facebook, Hi5, Orkut
The time frame for the internal SEO is about 15-20 days.
Phase 2 - Link Building Campaign:
Building one way links.
The links will be permanent links
The links are placed on clean html websites, with clean code.
The websites where the links will be placed are indexed by the SE's and will pass valuable Page Rank to your website.
Also the links will direct the targeted visitors on different pages of the website.
Using information on the website as anchor text for the links (title, description and URL of the website
When the links will be done we provide you an excel list with all the exact URL’s where your website is place in order to can verify the links.
All the links will be manually build and in time, not automatic, spam links.
We recommend 300 links to be build for an website in order to see good results ( I mean top 10). The time frame for links is about 2 weeks ( less or more, depending on the number of links you will decide to build for the website).
We will provide you: (Samples avaiable)
Initial Competition Report (24-48 hours)
Initial Website Report ( 24 hours)
Keywords competition report (48-96 hours)
SE submission report (day 11)
Google Site Map.
Work complete report for the internal SEO phase. In this report you will see the changes made to the website/s on the first stage.
Report with the number of links build, the PR of the links and also the pages where the links were built.
Final report with the results achieved after the internal SEO and link building are done.
Monthly reports with the evolution of the website after the work have been done.
The websites will be optimized for agreed number of keywords. Here will be chosen the most searched keywords on the domain and added to our keywords. Our exclusive IT partners are guarantee that you will be on top 10 for at 90% of your keywords in the major SE's after the internal SEO and link building will be done. This mean about 1000 visitors per day for the website.
After the project will finish we can make a monthly maintenance to the website in case of new competitors. This will be a small monthly maintenance fee in case of new competitors or in case you will make changes to the website.